Today, we are thrilled to announce the CustomGPT.ai Website Copilot – an Intelligent AI assistant for your website. This AI assistant can be fed every piece of information related to your business and programmed in plain English to act the way you want.

For example, the AI assistant in the bottom right corner of this page knows every (public) aspect about our business and has been configured to act as a helpful support and sales agent.
The key to a great customer experience on your website is to have helpful AI agents that provide customers quick access to the information that they want — while leading them to your desired call-to-action (like lead gen or conversions).
As people increasingly talk to AI agents, the typical small chatbots in the bottom corner of the screen are too limited to share all the needed information. Users today want more space on their screens dedicated to chatbots, similar to what they are accustomed to with ChatGPT, as our product demo illustrates. Our new agents feature a completely redesigned user experience made for the Generative AI age — a true copilot to guide them through any website!
This update comes just a week after we launched the Search Generative Experience deployment option, as we continue to anticipate user needs and offer our customers industry-leading tools to stay ahead of their peers and augment user engagement.
Both the Website Copilot and Window options for Live Chat are available to all CustomGPT.ai customers, regardless of subscription plan. This means you can instantly take advantage of these features whether you’re on the Standard, Premium, or Enterprise plan.
Let’s examine these new custom chatbot features in more depth and find out how to deploy them easily with CustomGPT.ai’s zero-code platform.
CustomGPT.ai’s Chatbot Website Copilot
The Website Copilot deployment option allows you to integrate a CustomGPT.ai chatbot in a non-disruptive way. A website user simply clicks the Website Copilot button and a window opens for the chatbot, leaving them to also continue browsing or interacting with the website.
In the example above, the copilot has been deployed as a button in the header of the website — making the entire ChatGPT-style user experience available across the website.
The chatbot operates inside the window but with the same functionality and user experience as an embedded bot. This new feature can be integrated into any part of a website for versatility, allowing the easy deployment of chatbots for specific use-cases.

Deploying the Website Copilot is straightforward, it simply entails copying and pasting a code snippet with a script provided by CustomGPT.ai. Then, you can choose whether to use our default button and just name your Website Copilot or add an attribute to any existing HTML element on your website to trigger your Website Copilot.
The Website Copilot button can be placed on any HTML element of the website, thus fitting with any website design, user experience, or chatbot purpose. Its flexibility also makes it easy to combine the chatbot with any other website tool, including an AI prompt improvement tool.
CustomGPT.ai’s Live Chat Window
The traditional bottom-right livechat experiences like Intercom, Drift and others were designed for human-to-human interactions. With most consumers experiences now shifting to human-to-AI experiences with detailed responses, there was a need to redesign the LiveChat experience similar to ChatGPT.
Today, we are happy to introduce this redesigned much-fresher experience that is much more amenable to the Generative AI responses. Rather than squishing large AI responses into tiny old interfaces, we have redesigned the Livechat experience for the modern Generative AI age.

The Window option for Live Chat is a further innovative feature from CustomGPT.ai that replaces the traditional floating chat dialogue with a window. The result is a spacious and less restrictive chat interface for better user experience and engagement.
The Window option supports future features such as including multimedia elements or tables into responses, ensuring that your website experience remains at the forefront of Generative AI chat solutions and you can serve your website audience with AI tools that outshine and outperform your competitors.
This feature is particularly beneficial to live chat deployments that deal with complex issues or provide extensive explanations or instructions.
Today’s chatbot users are becoming accustomed to in-depth conversations with AI and often expect more than single-sentence responses.
How to Deploy CustomGPT.ai’s Website Copilot Chatbot
- Sign in to your CustomGPT Dashboard
- Navigate to “Deploy” in “My Agents”

- Select the “Advanced” tab in the top menu bar of your deploy settings

- Select “Website Copilot” from the menu on the left

- Click on “the “Website Copilot” to embed feature. Then copy HTML script anywhere in your website’s body section.

- Next step is to add a button that will open your Website Copilot
You can use our default button. Simply type text you want to have on a button, and copy HTML script to exact location on your page where you want button to be:

Or you can put the following attribute to any element you want to use to trigger the Website Copilot as part of how you add AI to your website. It can be any HTML element, such as a button, link, or image.

Go to settings and customize its appearance.


How to Deploy CustomGPT.ai’s Live Chat Window
Now let’s see how to add your agent or chatbot with a Live Chat window:
- Sign in to your CustomGPT Dashboard
- Navigate to “Deploy” in “My Agents”

- Select the “Sharing” tab in the top menu bar of your project settings
- Select “Live Chat” from the menu on the left.
- Select Chatbot Type as “Window” (recommended) for the new experience. More information is available here: Live Chat window settings
- Copy-paste the HTML script for your website and save the changes.
Available Support from CustomGPT.ai
Our Chat Window User Guide and Live Chat Modal User Guide provide step-by-step instructions on how to implement the features, and our support team is always available to assist you with any queries or issues you may encounter.
The CustomGPT.ai Website Copilot and Live Chat Window features follow Search Generative Experience deployment, aligned with deployment best practices, and the security and accessibility updates SOC-2 compliance for data security and Single Sign-On (SSO) authentication.
If you’re not already creating GPT-4 powered AI chatbots and assistants with your own data and CustomGPT.ai, we recently launched a 7-day free trial which means there’s nothing stopping you from giving our zero-code, business-grade platform a try!
Frequently Asked Questions
How do I add an AI chatbot to my website without a complex build?
You can usually launch it without a custom build by copying and pasting the provided script, then choosing either the default Website Copilot button or an existing site element as the trigger. The copilot opens a larger ChatGPT-style window while visitors keep browsing your site. Evan Weber described the product this way: u0022I just discovered CustomGPT, and I am absolutely blown away by its capabilities and affordability! This powerful platform allows you to create custom GPT-4 chatbots using your own content, transforming customer service, engagement, and operational efficiency.u0022
Can I use my own link or button to open the Website Copilot?
Yes. You can use the default button or connect the copilot to an existing HTML element by adding the provided attribute and loading the deployment script. That makes it possible to open the assistant from a header button, help icon, or other visible CTA instead of creating a separate launcher.
What is the difference between Website Copilot and a standard live chat widget?
A Website Copilot gives visitors a larger, ChatGPT-style conversation space, while a standard live chat widget uses a smaller window for shorter exchanges. Both can stay available while the visitor continues browsing, but the copilot is designed for deeper, more information-rich conversations across the website. Bill French, a technology strategist, said, u0022They’ve officially cracked the sub-second barrier, a breakthrough that fundamentally changes the user experience from merely ‘interactive’ to ‘instantaneous’.u0022 If visitors need more guidance than a small corner widget can comfortably handle, the copilot format is usually the better fit.
Can I train the Website Copilot on my own content, like a forum, knowledge base, or long proposal?
Yes. You can feed it business information from websites, documents, audio, video, URLs, and other supported file types, then configure its behavior in plain English. Stephanie Warlick captured the practical use case well: u0022Check out CustomGPT.ai where you can dump all your knowledge to automate proposals, customer inquiries and the knowledge base that exists in your head so your team can execute without you.u0022 The provided sources also state that the platform is GDPR compliant and that data is not used for model training, which is important when you’re using proprietary material.
Will a website AI assistant actually reduce support tickets?
It can reduce repetitive support workload, but the provided sources do not give a verified ticket-deflection percentage for Website Copilot specifically. What is supported is the mechanism: it answers visitor questions directly from site content, includes analytics and conversation tracking, and is RAG-powered with anti-hallucination citation support. The provided benchmark also says it outperformed OpenAI in RAG accuracy, which matters if you want fewer escalations caused by incorrect answers. In practice, the biggest gains usually come from repetitive first-contact questions and FAQ-style requests.
Can a website AI assistant help with leads and after-hours conversions?
Yes, it is designed to support lead generation by giving visitors quick answers and guiding them toward your preferred call to action, such as a form fill or conversion step. The provided sources do not include a verified after-hours conversion metric, so it is best to treat performance as use-case dependent. You typically see the most value when visitors have buying intent but need one or two answers before contacting sales or converting.
Should I add an AI assistant to a service business website like pest control?
Often, yes—especially if your site gets the same pre-sales questions repeatedly. A service business can use an on-site assistant to answer questions about services, availability, scheduling, and next steps while keeping visitors on the website. Brendan McSheffrey of The Kendall Project said, u0022We love CustomGPT.ai. It’s a fantastic Chat GPT tool kit that has allowed us to create a ‘lab’ for testing AI models. The results? High accuracy and efficiency leave people asking, ‘How did you do it?’ We’ve tested over 30 models with hundreds of iterations using CustomGPT.ai.u0022 For a local service site, that kind of accuracy matters most when you want faster answers without sending every inquiry to staff.